By: Gracie H. (’18)
We all know Rihanna as an award winning singer and songwriter, street style influencer and feminist icon, but Rihanna just hit it out of the park with the release of her new makeup line. Fenty Beauty is strongly focused on inclusivity. Typically, when a brand launches a new face product, it’s released in five to ten shades which mainly cater to lighter complexions. Companies fail to realize that there are hundreds of skin colors and skin tones to take into consideration, so their limited shade range limits the amount of people who can buy their product. Well, not Rihanna. She released a whopping 40 shades to cater to every skin tone.
Aside from her beauty experience, Rihanna can do anything ‘fashion’, from slaying the red carpet to creating her own fashion line. Her collaboration with the popular sneaker company Puma sold out in hours and since her collaboration with the company, in the past year, Puma’s women’s shoe sales have increased 40%. Just this month, the Fenty x Puma runway show during New York Fashion Week featured famous models such a Kaia Gerber, Taylor Hill and Adriana Lima who were decked out in her X Games inspired fashion line. Rihanna closed out her successful show on the back of a motorcycle, giving a big wave and kiss to the crowd. She has also been the face of major fashion brands like Dior where she was the first ever black spokeswoman for the brand in 2015. Just a year before her Dior campaign, she was the inspiration of Balmain’s spring/summer collection. Talk about inspiration!
Above all, Rihanna gives back. In 2006 she created the ‘Believe Foundation’ to help terminally ill children. She has also performed at a number of charity events and is always excited to meet the young fans after her show. Earlier this year, Rihanna was honored as Harvard’s 2017 Humanitarian of the Year award.
I think it’s safe to say that Rihanna does it all.